Esports could make way on Olympic program for '32 Games – Sports Business Journal

The popularity of esports is “threatening to kill the chances of iconic Australian sports being included” in the ’32 Brisbane Games, according to Julian Linden of the Sydney DAILY TELEGRAPH. Olympic host nations are allowed to “recommend some new sports for inclusion on the program — even if only as a one-off.” That includes some of Australia’s “long-time favourite sports” like cricket, netball and Australian rules football. However, after the first meeting of the Brisbane Organizing Committee, organizers “dropped a massive hint” that video gaming “was building an irresistible case for immediate inclusion.” Esports already has “hundreds of millions of players around the world, with the best earning a fortune in organised online competitions.” Additionally, it fits in with the IOC’s attempts to “modernise its program.” Brisbane ’32 Coordination Commission Chair Kirsty Coventry “emphasised that it was still way too early to decide which sports will be on the program for Brisbane so everything was up in the air.” Meanwhile, cricket has “plenty of support within the IOC too and has the advantage of being hugely popular on the Indian subcontinent, one of the regions the IOC wants to attract more viewers” (Sydney DAILY TELEGRAPH, 5/3).
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