Drive the adoption of digital technology | CBI – CBI

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Drive the adoption of digital technology
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From reaching net zero, to responding to labour shortages, business and government must be at the forefront of creating an innovation economy that supports the adoption and diffusion of technologies to ensure the UK can remain globally competitive.
The UK needs more businesses with the skill and the will to adopt readily available technologies and management practices proven to lift productivity and pay – and we need the government to support their efforts. We’re calling on the government to develop the policies to ensure more firms get help to adopt innovations.
Expand technologies covered under the Help to Grow scheme
Expand Made Smarter into a national programme
Increase awareness of the technology that works and the adoption support available through online resources and relevant campaigns
“Technology is a powerful driver of productivity. It’s enabled thousands of businesses to serve their customers and stay close to their people during the pandemic. We’ve made a lot of progress so let’s keep up the momentum: encouraging SMEs to adopt tech; helping firms adopt AI; and creating truly digital workplaces.”
Greater take-up of innovation could transform the UK economy and help to address several societal challenges.
AI diffusion could add £38bn to UK GVA
SME tech adoption could add around £45bn to UK GVA
70% of businesses agree new technologies have helped their businesses be more resilient
At the heart of productivity, resilience and worker satisfaction, innovation will be a vital enabler of business’ ability to capture the prizes on offer over the decade to come. Standing still is not an option. Business must be on the front foot, shaping innovation policy and learning from their peers.
Innovation —
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The CBI campaigns tirelessly on behalf of our members so that business creates prosperity for all. Learn more about the work we do and the impact we are making on this issue.
Embracing digital in every sector
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2018 Budget announces measures to help firms adopt new technologies
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Our members are our mandate, and the reason we’re the most influential business organisation in the UK. Join the voice of business, and help us campaign to keep digital adoption a priority on the government agenda.
Help the CBI shape government policy to ease business’ adoption of digital technology and boost efficiency.
This campaign is led by the CBI’s Innovation and Digital team.

Contact Felicity Burch, Director of Innovation, to find out about the progress UK business urgently needs to adopt digital technology and how you can support it.
The CBI is the UK's premier business organisation, providing a voice for firms at a regional, national and international level to policymakers. Our Purpose — helping business create a more prosperous society.


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